Author Archives: Tony

Another core business objective – Developing the brand on Social Media

To a Social Media Marketer or person trained in SEO and other Social Media activities, brand building, content management and publishing comes as part of their day job. As for myself, an individual one-person entity, I have to do all of the above with limited funds and resources. In fact, so far I’ve tended to do this alone, learning or making mistakes as I go, which is nothing new to me as I’m largely self-taught in everything I undertake. I will check up on the consistency of what I want my brand and blog pages to promote, on a monthly basis. In fact, today I did just that by analysing my insights on my various Social Media platforms. The following excerpt being taken from my Facebook page.

“Having just gone through my latest monthly insights and as a result of my broader social media analyses, I am pleased to confirm the consistent growth of both my pages here at naturestimeline and naturestimeline.StandUp4Nature. I am not currently in a financial position and moreover do not view it as a viable option right now, to partake in any paid advertisement of my pages. The progress of brand “naturestimeline” is truly only possible with you, my followers engaging with me and by your “word of mouth” exposure to other interested parties. Nonetheless, as I expand brand exposure and ultimate achieve more business opportunities, I may eventually consider the prospect of paid advertising. As my audience grows, those of you reading this become all the more important to me, so do share your thoughts with me, send me ideas, provide some opportunities for general chit-chat, whatever. Below is a snapshot of just how you, my followers, have played your part in allowing me to develop naturestimeline over the past year. *to make more sense of the figures within the spreadsheet screen grab, simply expand the image to full screen. The data is courtesy of my Facebook Insights and as such, private data issued to me directly from Facebook hence I’m made the data is deliberately small.

All the best wishes and any questions, please DM me.

Tony William Powell and naturestimeline.”

 

 

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Facebook Insights statistics for my pages at Naturestimeline and Naturestimeline StandUp4Nature January-November 1st 2016

 

As ever, you can access my Facebook updates by clicking on the Red Admiral butterfly icon below.

naturestimeline Education services – “A conservation professional sharing his personal perspective on breaking news stories from the world of nature alongside his own accounts from the field.”

and

One of naturestimeline’s core business objectives – Freelancing

A quick blog of perhaps several to highlight where and how I intend naturestimeline to develop over the coming months and years from a business sense and also from an educational viewpoint.

My working background

Freelance Professional – Short-term contract worker offering Bird Surveys/Desk Research/Work from Home Office services

 

Visiting Researcher and professional Ornithologist/Field Surveyor

 

Undertake ad hoc visits to clients who need any of the following tasks completed in relation to assessing the natural environment.

 

  • Have the ability to detect the presence of any birds and other wildlife residing on their land. I am well known for my skills in identifying birds through their calls and songs. I have been practising natural sound recordings for more than 25 years.

 

  • Provide an evidence base comprised of abundance and distribution of all bird species and or other wildlife making use of their land. I have been undertaking such studies for many years both in a voluntary capacity and in paid positions for repeat clients since 2014. 

 

  • Visit as many times as deemed necessary and provide datasets which gather enough information to provide an excellent evidence base. The landowner can then choose whether he or she acts on produced evidence to enhance his or her landholdings for the wildlife.

 

  • Provide a detailed systematic analysis of my findings via spreadsheets and associated reporting services. Examples can be made available through direct contact via my Facebook details or email.

 

  • Where appropriate, in my own time, I will also input these findings onto the British Trust for Ornithology’s BirdTrack system. In doing this, I hopefully provide the BTO research scientists with further evidence to add to their existing knowledge base which they can act on in the name of conservation.

 

 

See you next time.

 

Best Wishes

Tony Powell

 

 

 

 

naturestimeline Education services – “A conservation professional sharing his personal perspective on breaking news stories from the world of nature alongside his own accounts from the field.”

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Nature Blogging: Why Bother?

Another personal LinkedIn connection and another of those folk given the title of a Conservation “Young Gun” back end of last year. This post resonated with me, and I’m sure it will with many others. Why bother? Noting all that wildlife for what purpose? What good does it do in telling others about your passions as a conservationist, a blogger, a naturalist? If you enjoy what you do, then stick with your passions, life will become very boring for you the moment you give up on them. Stand Up for Nature! Over to you, James Common and Nature Blogging: Why Bother?

James Common

One of the most common questions raised whenever someone stumbles across this blog, particularly from those of a non-environmental background is: why bother? Surely it takes up too much time, provides very little in the way of a reward and is generally rather tedious. A good question actually, though one I struggle to answer on a regular basis, the issue broached equally as often by nature-lovers, many of whom appear baffled by the notion of writing about wildlife, as opposed to watching it in the field 24/7. Well, I do, in fact, spent a great deal of time watching wildlife. As well as writing about it. Though such conversations have indeed caused me to ponder, let’s say, just why I dedicate so much time to blogging about nature. And, for that matter, aspire to one day make a living from amalgamating words and wildlife.

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Nature blogging, for me, is a mode…

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